A business’s best untapped resource for its brand is its own employees. They make up the faces that customers associate with a brand, whether negatively or positively. So, businesses should put their employees at the forefront of satisfaction efforts so they will want to become brand advocates. Build Brand Loyalty Building brand loyalty among employees isn’t an easy task and … Read More
Small, yet responsible—you hear this in reference to children who show maturity beyond their age. This phrase can be applicable to small businesses too! Social responsibility, which is left if the ‘C’ is taken out of CSR, is relevant to one and all, be it a corporate or a citizen. This article explores what CSR means to small businesses and … Read More
A “hospitality included” model is emerging and presents intriguing new option for today’s restaurateurs. Hospitality included creates a more equal pay environment for restaurant employees, while still keeping prices the same for patrons. Could this evolution have a positive impact on your restaurant’s bottom line?