How Google My Business Works for Owners

Steve O'Connor2018 Trends, Marketing, Small Business Marketing, Technology, UncategorizedLeave a Comment

Local SEO is a must for virtually all small businesses. While pretty similar to ‘regular’ SEO practices, targeting a local audience allows businesses to promote their products and services to customers in a specific area, in real time. Because connecting with the community is so vital for small business success, Google has developed a way for small businesses to stand … Read More

Three Things Every Business Owner should Know about Digital Marketing

Steve O'ConnorBusiness Operations, Info, Marketing, Small Business Marketing, Small Business Trends, Technology, UncategorizedLeave a Comment

Digital Marketing Tools

Much has been written about how small business can leverage digital tools and channels to communicate with customers and introduce the world to their brand.  This short blog post isn’t meant to be a comprehensive study in digital, but can point out three critical items no business should ignore.     Be Found Easily     Content is King   … Read More

How a subscription model could benefit your business

Ed Job2017 Trends, Business Plans, Cashflow, Marketing, Small Business TrendsLeave a Comment

Subscription Models for Business

Consumer buying habits have long been trending towards convenient shopping experiences, and have driven the subscription market forward dramatically in the past few years. You only have to look at companies like Dollar Shave Club to see just how popular and profitable a subscription model could be for your business. Dollar Shave Club, a subscription service offering cheap shaving razors … Read More

A New Financing Option: Restaurant Crowdfunding

Steve O'ConnorCapital Advance, Cashflow, Funding Options, Marketing, Merchant Cash Advance, Restaurant, Small Business Financing, Small Business TrendsLeave a Comment

Crowdfunding as a form of financing for restaurants is certainly not a new concept. Many restaurants now offer food and beverage as a form of repayment on investment, which, if done correctly, can provide your restaurant with the necessary capital without giving up any equity.